Gen Z, born between the mid-1990s and early 2010s, is changing how the world eats and drinks. This generation values health, sustainability, and digital connection. They read product labels, follow wellness influencers, and choose drinks that align with their values. As a result, sugary sodas and artificially flavoured drinks are quickly falling out of favour. Instead, lime sparkling water is gaining popularity.  With zero...

Mineral water in Australia is not just a hydration choice. It is a fast-growing sector within the beverage industry, preferred by health-conscious consumers, sustainability demands, and an evolving retail landscape. From boutique spring sources to sparkling premium bottles in fine dining, mineral water in Australia is shaping up as a lifestyle product and a serious business opportunity.  Let’s explore the major market trends influencing...

Water is fundamental to many physiological and biological functions in the human body. It facilitates digestion, maintains fluid balance, and assists in detoxification. Among the various beverages available, a still water drink stands out as a pure and natural choice for hydration. In this article, we’ll explore the health benefits of a still water drink and why it outshines other drink options.  When dining...